Discover the latest product news and updates
Release round-up

What's new in August, 2025

Product avatar
Shared by Product • August 29, 2025

Welcome to our monthly release round-up. Each month, we’ll bring you a summary of the latest features and enhancements in Frontify. Think of it as your shortcut to what’s new, and how to start using it right away.


Feature spotlight

Workspace Spotlight Search: Find what you need, instantly

Search across your workspace is now faster and more accurate. With improved indexing and speed, you can quickly access the right asset, folder, or guideline content directly from the backend.

Help article


Essentials: Centralized brand element management

Manage your brand’s core elements from one place. Start with fonts — upload once and use across guidelines, and Figma templates — with more elements like colors coming soon.

Help article


New asset upload experience: Bigger, faster, smarter

Upload up to 25,000 assets per batch, add multiple batches at once, and track progress in real time with the brand new upload bar. Scale confidently and stay in control.


Enhancements

  • Image block upgrade: More control over image presentation
    Choose custom or predefined ratios, set smart focal points, and style images with borders, padding, and backgrounds — for polished, consistent visuals.
    Learn more
  • Video block update: Cleaner, more secure playback
    Autoplay is now muted by default, controls can be hidden for distraction-free playback, and security settings align with the Image Block.
  • Access request: Activity log and Group adjustments
    Track request history with a full log, and let Admins adjust groups before approval — adding transparency and reducing errors.
    Learn more
  • Custom hyperlink colors on login pages
    Admins can now define link colors on login pages, keeping every detail on brand stays on brand from the very first interaction.
  • Date Added filter update in Libraries
    Filtering now uses UTC time for global consistency, while the asset sidebar still shows local time for context.
    Learn more


Ecosystem: Apps and integrations

WordPress integration: Approved assets, right where you need them

Bring your Frontify assets into WordPress instantly. Search, insert, and reuse approved visuals without downloads, while CDN delivery keeps them up to date.

Getting started

Latest version of our Desktop app

Version 2.8.18. is available through github.

Release notes

Weekly product news - CW 29

Product avatar
Shared by Product • July 16, 2025

New features

  • Library Overview
    A new, dedicated page for Media Libraries that gives you a clean, structured view of your library. It features a cover image, key library info, as well as relevant asset updates — all in one beautifully designed place. This makes it easier than ever to understand what a library is for and what’s in it, without needing to dig through filters or folders.

Improvements 🛠️

  • Libraries: The option to add sample images after creating a new library has been removed. Libraries now start empty so you can focus on uploading your own content.

Release notes

Weekly product news - CW 27

Product avatar
Shared by Product • June 30, 2025

New features

The following new feature was released to enhance your experience:

  • Content Block: Lottie block
    You can now embed Lottie animations in your guidelines with the new Lottie block. Just upload a .json file or paste a Lottie URL to bring your brand elements to life. It's a lightweight, scalable way to add motion and make your portals more dynamic and expressive.
  • Libraries: Bulk edit background colors for icons and logos
    You can now update the background color of multiple icons or logo assets at once. No more setting them one by one, just select your assets and apply the color in bulk. This makes asset preparation and visual consistency much faster.

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Newsletter: We fixed an issue where opening the newsletter or refreshing the page triggered a “Contact Support” error. The newsletter now loads and refreshes normally.
Release notes

Weekly product news - CW 26

Product avatar
Shared by Product • June 23, 2025

New features

The following new feature was released to enhance your experience:

  • Libraries: OCR for image formats
    The supported formats for OCR asset content search have been extended to JPG, JPEG, TIFF, and PNG in addition to the existing PDF, DOCX, and PPTX support.

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Platform: We fixed an issue where switching a domain path from internal to public caused an error due to creating a new entry instead of updating the existing one. It now correctly updates the entry as expected.
Release notes

Weekly product news - CW 25

Product avatar
Shared by Product • June 16, 2025

New features

The following new feature was released to enhance your experience:

  • Integrations: Jira Cloud
    The Jira Cloud integration connects your project and brand workflows to improve collaboration between content, design, and marketing teams. It allows teams to link Frontify assets directly to Jira issues, so they avoid switching tools or searching for files. Teams can search and attach assets from Frontify libraries to Jira issues or upload final Jira attachments back into Frontify projects and libraries. It keeps assets organized and teams aligned.
  • Frontify for Desktop: Security update.
    Version 2.8.9 has been released. This new release includes security updates.

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: Users are now able to comment on videos.
Release notes

Weekly product news - CW 24

Product avatar
Shared by Product • June 10, 2025

New features

The following new feature was released to enhance your experience:

  • Libraries: Collections and Asset tabs.
    Collections now have their own dedicated tab, right next to Assets, making them easier to find and manage.
  • Libraries: Performance updates.
    We've rebuilt the library’s technical foundation to deliver significantly faster asset loading, especially in large-scale libraries.
  • Integrations: CI HUB.
    CI HUB connects your Frontify Libraries with the tools you use every day.
    CI HUB integrates Frontify with Adobe Creative Cloud, Microsoft 365, Google Workspace, Figma, and more, giving you direct access to approved assets. You can also upload revisions back into Frontify, keeping everything consistent and centralized. With one interface across all platforms, it’s simple to learn and use.
    Want to see it in action? Watch the quick walkthrough below to see CI HUB at work in Adobe Express.

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: Improved performance on duplicate detection, checked for libraries with tens of thousands of duplicates
  • Libraries: We fixed an issue where collection tiles showed the wrong number of asset thumbnails.
  • Libraries: We resolved the flickering issue on the Annotations layer and other layers in the curated asset view.
  • Guidelines: We fixed a bug that prevented non-logged-in users from seeing linked libraries in public guidelines.

Release notes

Weekly product news - CW 23

Product avatar
Shared by Product • June 02, 2025

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: We fixed a flickering issue with the color picker in the backend library sidebar.
  • Libraries: We fixed a bug where shared videos with custom preview images wouldn’t play in the video player.
  • Libraries: We resolved an issue where downloading shared assets sometimes failed if the page had been open for a long time.
  • Libraries: We fixed a problem where assets opened via Spotlight search didn’t display correctly.
  • Libraries: We added accessibility support for the missing metadata icon in the library view.
Release notes

Weekly product news - CW 22

Product avatar
Shared by Product • May 26, 2025

New Features 🆕

The following new feature was released to enhance your experience:

  • Apps: SCENAR.IO
    As featured in our product keynote, the SCENAR.IO app, developed by our partner Jung von Matt, empowers you to generate on-brand images with complete product accuracy.
    No more long wait times when you need visuals for your latest campaign. With SCENAR.IO, designers can focus their creativity elsewhere while the AI handles the heavy lifting. Simply choose your products, environments, angles, and formats, and let the AI generate high-quality, brand-consistent images instantly.
    The app is now available for testing in the Frontify Marketplace using fictional products. To showcase your actual products, please reach out to Jung von Matt.
  • Automations
    Automations streamline complex workflows, saving time and boosting accuracy across your teams. By eliminating repetitive manual tasks, automations free up teams to focus on higher-value work. They ensure that important actions happen consistently and at the right moment, especially useful when multiple people, tools, or approval steps are involved.
    With automations, you can set up rules that trigger specific actions when something changes, like a file being uploaded or updated. For example, you can automatically add descriptions to newly uploaded assets, update a project’s workflow status, or translate metadata without lifting a finger.

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: Conditional filters in collections now work as expected.
  • Libraries: We've fixed a bug that caused responses to approval requests to be overwritten when the "First response decides" rule was applied.
Release notes

Weekly product news - CW 20

Product avatar
Shared by Product • May 19, 2025

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: We fixed an issue where the filter menu was hidden after navigating from edit back to view mode.
  • Libraries: We improved the accessibility of the library list selection button.
Release notes

Weekly product news - CW 19

Product avatar
Shared by Product • May 12, 2025

Improvements 🛠️

This week, we crushed these bugs to give you a better experience:

  • Libraries: The default library sorting has changed from Manual to Newest, placing your most recently added assets at the top of your library.